Back to TIPS 31 -
40 TIPS
41 - 50 On
to TIPS 51 - 60
Hot Tip
#42
Hot Tip
#43
Hot Tip
#44
Hot Tip
#45
Hot Tip
#46
Hot Tip
#47
Hot Tip
#48
Hot Tip
#49
Hot Tip
#50
The greatest
salesman or woman on Earth is 99% like you.
If you see yourself
as a £5,000 a year person you are right. If you see yourself as
a £500,000 a year person you are also right. We all have "comfort
zones " and some people are not comfortable earning a lot of money
so they subconsciously sabotage themselves at every turn. To stop
this Visualise yourself wallowing in the amount of money you want to earn
next year . (At least one third more than this year) Use 1000 affirmations
stating your name and that you NOW EARN £XYZ. ( I use an abacus
to keep count but matches or cocktail sticks will do) This may sound crazy
but I've earned a third more every year for the past five years because
of this!
Build a sales
machine. I need one new sale every month to hit my £ target and
to achieve this I write four proposals to get that one sale. To get the
four proposals I make 10 visits to new clients. To get those 10 visits
I make 80 contacts/leads. Every month religiously I make those 80 contacts
and on average every month get my one sale! On average how many contacts
(adverts , leaflets, letters, phone calls Etc.) do you have to make to
get a sale ? Double your efforts in a recession!
I get better
results if I hit 333 letterboxes three times than if I hit 1000 letter
boxes once! And it usually takes 8 insertions of an advert for it to pay
for itself.
When taking
EVERY cost into consideration it costs me £1250 to find a new host
for my seminars. How much does a new customer cost you?
Satisfied customers
in 1999 are useless - the words are now DELIGHTED CUSTOMERS They will
tell up to 14 people how good you are…
Only one person
in twenty five complains. The other 24 simply shop elsewhere . So if you
have a complainer listen closely to them because There are another 24
out there bad mouthing you to upwards of 14 people each ! (336 people
total)
It takes only
4 minutes for people to make their minds up about you so those first few
minutes are vital. Is your reception area clean and tidy? How do you answer
the phone? Is your letter warm and friendly? See Hot tips #36-41
I get 38% more
responses if the letters ' heading is in inverted commas. (Don't ask me
why it's just the way it is).
76% of sales
in a supermarket are impact purchases. Get a professional to lay your
shop out. We did this with one client and his
turnover went up by a third!
Back to TIPS 31 - 40 On to TIPS 51 - 60
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